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PRIVACY POLICY – Modefay

Last updated

Welcome to Modefay!
This Privacy Policy describes how we collect, use, store, and protect your information when you access our website modefay.com.
By using our services, you agree to the practices described below.


1. Information We Collect

We collect information to improve your experience and ensure the safety of transactions performed on our store.

1.1 Personal Information

We may collect the following data:

  • Full name

  • Full delivery address

  • CPF or other identification (when required for invoicing)

  • Email address

  • Phone number

1.2 Payment Information

Modefay uses payment gateways integrated through Shopify.
These platforms may collect:

  • Credit card details (not stored by Modefay)

  • Payment information via Pix, boleto, or digital wallets

We do not store sensitive payment data such as full credit card numbers.

1.3 Browsing Information

Our website may automatically collect:

  • IP address

  • Cookies

  • Session data

  • Browser information, device type, and pages accessed


2. How We Use Your Information

We use the collected information to:

  • Process orders and payments

  • Send updates regarding the status of your purchase

  • Provide customer support

  • Send promotions and updates (with your consent)

  • Personalize your experience on the site

  • Prevent fraud and ensure security

  • Comply with legal and tax requirements


3. Data Sharing

Your data may be shared with:

  • Shopify-integrated payment services

  • Shipping and delivery companies

  • Email marketing services (with your consent)

  • Analytics and monitoring tools, such as Google Analytics

We do not sell or share personal data with third parties for commercial purposes.


4. Information Security

Modefay implements various security measures, including:

  • SSL certificate encryption

  • Secure servers provided by Shopify

  • Fraud monitoring tools

  • Internal access control

Although no method of transmission over the internet is 100% secure, we follow the highest standards of protection.


5. User Rights (LGPD)

In accordance with Brazil’s General Data Protection Law (LGPD), you have the right to:

  • Confirm the existence of data processing

  • Correct inaccurate or incomplete information

  • Request data deletion

  • Request data portability

  • Withdraw consent

  • Access detailed information about data usage

To exercise these rights, contact us at:
📧 modefaylb@gmail.com


6. Cookies and Tracking Technologies

We use cookies to:

  • Remember your preferences

  • Improve site performance

  • Analyze browsing behavior

  • Personalize offers and recommendations

You may disable cookies in your browser settings; however, certain features may not function correctly.


7. Marketing Emails

We may send emails containing:

  • Offers and promotions

  • New product releases

  • Store updates

You may unsubscribe at any time by clicking the link located in the footer of our emails.


8. Changes to This Privacy Policy

Modefay may update this policy periodically.
We recommend checking this page regularly to stay informed of any updates.
The latest revision date will always be displayed at the top of the document.


9. Contact Information

For questions regarding privacy, contact us:

📧 modefaylb@gmail.com
🌐 modefay.com

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